Due to our increasingly hectic lifestyles, moments of stillness are getting harder to come by. Consequently, stress has become an inevitable part of our everyday. Jammed with daily hassles, long working hours and constantly alerting smartphones, these external stimuli often take up more headspace than preferred. As chronic stress is known to negatively impact our mental and physical health, the art of slowing down has never been more vital.
With increased awareness around these matters, brands that support our wellbeing and help us implement conscious living are one the rise, including the Norwegian eco yoga brand, The Asanas®.
"The Asanas was born out of a desire to combine all my passions that I have explored at different times in my life, particularly merging mindful movement and wellness with a sustainable lifestyle" - Monika Jørgensen, The Asanas® Founder
As a competitive gymnast from a very young age, it was a natural transition for Monika to start studying the human potential and body through becoming a chiropractor. “Seeing the benefits of movement and mindfulness on the body and brain, inspired me to implement yoga into my daily wellness routine,” she says. Later on, Monika began encouraging other women to do the same when establishing her own business in 2016.
“Being able to create products that support a healthy lifestyle with materials and designs that I truly believe in, is incredibly rewarding to me and continues to influence the choices we make every day as a business,” explains Monika.
The Asanas aims to bring natural and sustainable products of the highest quality to people so they can have their own piece of Scandinavian minimalism. These pieces are to be both aesthetically pleasing and functional, aiming to elevate their experience of yoga.